Skift Take
Azul is now the second-largest carrier in Brazil. The pandemic did little to deter its growth, but the airline must find a solution for its increasing debt levels. Could a merger fix this?
Since its inception in 2009, Azul has had a remarkable journey. In the past 15 years, Azul has challenged the dominance of GOL-LATAMâs duopoly in Brazil’s domestic market, effectively taking control of one-third of the market and overtaking GOL as the second-largest carrier.
How did it achieve this?Â
In our latest Skift Research report, I dug deeper into what makes Azul unique and gives it competitive advantages.Â
For starters, Azul offers direc